Build a memorable sonic identity for your brand with Genting Hays’ Sound Branding service. We create custom audio elements that help your brand sound recognisable, professional and emotionally connected — from sonic logos and podcast intros to brand music themes and complete sound branding kits.

Whether you are a company, creator, podcast, video channel, app, event, campaign or commercial brand, we help design a distinctive sound that matches your visual identity, audience and brand personality.

Option 1: Branding Level

Essential Package
Best for small brands, independent creators, podcasts and short-form content. This package focuses on creating a simple but professional sound identity, such as a sonic logo, short brand sting or basic intro element.

Standard Package
Best for growing brands, YouTube channels, podcasts, adverts and online content. This package offers a more developed sound branding solution, including stronger music direction, polished sound design, multiple versions and final mix/master delivery.

Premium Package
Best for companies, commercial campaigns, apps, events, series content and brands that need a complete sonic identity. This package includes deeper creative direction, brand music development, sonic logo design, sound design elements, multiple format versions and a more refined final delivery.

Custom Quote
Best for large brands, long-term campaigns, app UI sounds, event audio packages, multi-platform content, commercial licensing or complex audio identity systems. Please contact us before ordering so we can review your requirements and provide a tailored quote.

Option 2: Deliverable Type

Sonic Logo Only
A short, memorable audio signature designed to make your brand instantly recognisable.

Intro / Outro Package
Custom opening and closing audio for podcasts, YouTube channels, branded videos, online shows or commercial content.

Brand Music Theme
A longer custom music identity that can be used across campaigns, videos, events or brand storytelling content.

Full Sound Branding Kit
A complete brand audio package, including sonic logo, intro/outro elements, brand music, sound design assets and multiple usage versions.

Custom Requirement
For projects with special formats, multiple deliverables, app sounds, event systems, advertising campaigns or wider brand audio needs.

What’s Included

• Custom sonic logo and/or brand music creation
• Sound design elements
• Intro and outro audio where required
• Music production, mixing and mastering
• Multiple versions depending on selected package
• Delivery in high-quality audio formats
• Up to 3 complimentary revision rounds

Best For
Brands, companies, creators, podcasts, YouTube channels, apps, events, commercial campaigns, online content and creative media projects.

What You Need to Send
Please provide your brand name, website or social media links, visual identity, brand values, target audience, reference sounds or music, intended usage and any preferred mood, style or keywords.

Important Notes
Sound Branding is priced according to the selected Branding Level and Deliverable Type. Smaller projects such as a sonic logo or podcast intro can be ordered directly, while full brand audio systems, app sounds, event packages, commercial campaigns or multi-format delivery may require a custom quote.

Up to 3 complimentary revision rounds are included. Revisions must remain within the original project brief. Major creative changes, new brand directions, additional deliverables, extra versions or expanded usage requirements may require an additional fee.

Small to medium projects are usually completed within around 7 days after all required materials are received. Larger, more complex or custom quote projects may require additional production time. Once production has started, the order is non-refundable.